We founded Sift Media in 2015 around the idea that the set of apps each of us has installed on our smartphones is like a digital fingerprint of who we are and our interests.


So we set out on a mission to collect this data for every smartphone user. Now with more than 2.9 billion unique profiles of smartphone users around the world, we leverage all of this data and advanced AI & machine learning algorithms to
sift through 50 billion mobile ad requests daily in order to hyper-target
app install ads for our clients.

“The average smartphone user has 41 apps installed.”
— Nielsen

Sift Media’s Team

Sift Media’s team is comprised of mobile & adtech veterans from companies including mobile content pioneer Motricity (IPO in 2010) and mobile app ad network Appia (acquired in 2015).

Jud Bowman
Founder & CEO

Slawek Pruchnik
Co-founder, Chief Technology Officer

Jesper Rasmussen
Co-founder, Chief Software Architect

Aaron Schwager
Co-founder, Lead Software Engineer

Jereme Lovelace
VP of Sales

Sofia Pruchnik
Accounting & Finance

Jason Qiao
Managing Director, APAC

Nathan Mapes
Director of Product

Brian Risk
Senior Software Engineer & Data Scientist

Dylan Li
Technical Account Manager, APAC

Bill Edwards
Technical Account Manager, APAC

Thomas Daniels
Software Engineer

Justin Mirch
Director of Business Development

Richard Ross
Senior Software Engineer

Chris Shull

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Sift Media’s Board of Directors

Jud Bowman
Founder & CEO

Slawek Pruchnik
Co-founder & CTO

Robert Long
Board Member

Steve Nelson
Board Member

Lee Richards
Board Member

Sift Media’s Investors

In January 2016, Sift Media announced $3.25 million in seed funding led by Wakefield Group, with participation from Piedmont Capital, Alerion Ventures, IDEA Fund Partners, and several angel investors.

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